The Non-Founder Path to CEO with Lauren Wetzel

This week on the pod, Joe Zappa and Eric Franchi interview the sharpest-tongued CEO in adtech, Lauren Wetzel. Newly minted as the CEO of InfoSum, Lauren talks about her journey to the position, including:

• How her consulting background launched her into the adtech C-suite
• The Venn diagram between a COO and a CEO
• Why a company should hire a chief of staff (or not)
• Why CEOs shouldn’t be afraid of speaking out about industry issues